With her Logan Square apothecary, Owen (along with partner, Chef Jared Van Camp) has almost singlehandedly made the case for a plant-based lifestyle for her many fans in Chicago. The chic, minimal branding helps, but it is the chef-driven recipes made from sustainable locally-selected produce that continue to keep Owen + Alchemy relevant in the face of increasing competition from upstart juice purveyors. To Owen, this is an important feature that makes O+A stand out among the crowd. “People are more conscious and aware of what they are eating,” she said. “Consumers have real power, and it’s forcing big business to make changes.” Owen stays on track as an entrepreneur by finding support from the city’s network of fellow female business owners.