How has being a business owner affected various aspects of your life?
It has been rewarding in the aspect of creating new jobs that never existed and fulfilling to see people utilizing my products in their life. The downside is a bit more personal for me because it's been difficult to maintain a marriage or a relationship because at the end of the day, men still want to be the breadwinner. I'm probably old-fashioned as well, so my success is sometimes a blessing but also a curse.
Why is it important to team up with other women in the workforce?
Females in the workforce have an innate ability to multitask when brought together. The networking, the mastermind sessions and the collaborations and possibilities for growth are endless. Success breeds success. Successful women enjoy creating success for other women!
Do you have any tips for women who are thinking about starting their own business?
Join a local network like National Association of Women Business Owners. Make sure that you are crystal clear about your place in the market, whether it's a service or a product. It is important that you know your competition and surround yourself with people who are better than you at the things you are not good at. For example, I'm a terrible salesperson (because I take rejection too personally) so it's only natural for my best friend and business partner, Margarita Floris, to totally handle all things sales related (she is a sales guru). I think one of the worst things that women have a tendency to do is micro-manage. Have faith in people that you work with or employ, allow mistakes to happen and lessons to be learned.
Where do you see the future of women in business heading?
Savvy Travelers is growing at a rapid pace. I think it's interesting that women are now creating different cultures within their businesses that allow them the freedom to raise families and have a social life while still conducting a business...like the "bleisure" concept of adding leisure to your business trips. I see nothing but opportunity for women; it's like the gold rush for us right now! The “Wild Wild West” opportunities are wide-open, stake your claim and throw your harvest!